Well-B Align

Privacy Policy & Terms of Service

Last Updated: 27 July 2026 Effective Date: 14 July 2026

Privacy Policy Terms of Service

1About This Policy

This Privacy Policy explains how Well-B Align Integrative FZE collects, uses, stores, protects, and shares information when you use the Well-B Align corporate wellbeing platform, including our mobile application for participants, Well-B Align (iOS and Android), and our web-based specialist and HR dashboard (collectively, the Platform).

Well-B Align is a corporate wellbeing service provided exclusively to organisations (Corporate Clients) for use by their employees and authorised personnel (Participants). The Platform is not available to the general public and is not intended for personal or individual use outside of a corporate wellness programme.

By accessing or using the Platform, you confirm that you are an employee or authorised representative of a Corporate Client and that you consent to the practices described in this Policy. Your use of the Platform is also subject to our Terms of Service below.

2Who We Are

3Scope and Applicability

This Policy applies to:

This Policy does not apply to:

4Data We Collect

4.1 Account and Identity Data

When your organisation onboards you to the Platform, we collect: full name, work email address, phone number, department or team, company name and company access code, and profile information you provide or update.

4.2 Wellbeing Assessment Data

The Platform collects your responses to structured wellbeing assessments covering seven pillars: Physical, Mental, Emotional, Nutritional, Financial, Social, and Environmental wellbeing, as well as Stress and Neuroregulation assessments. This includes your answers to assessment questions (using validated instruments including WHO-5, PSS-10, SWLS, PANAS, and LSNS-6), calculated wellbeing scores and pillar scores, assessment history and trend data, stress level indicators and neuroregulation scores, BMI and BMR calculated from self-reported data, and commitments and personal wellbeing goals you record.

This data is health-adjacent in nature. Please see Section 11 for important information on how wellbeing data is handled, stored, and protected.

4.3 Consultation and Booking Data

Consultation requests, preferences, and scheduling information. Gender preference for specialist matching (optional). Session notes relevant to your wellbeing journey. Consultation type (wellness or financial).

4.4 Event and Programme Data

Well-B Circle event registrations and attendance records. Momentum challenge participation, check-in history, streak data, and completion records. Leaderboard participation (anonymised or named, based on your preference).

4.5 Daily Steps and Physical Activity Data

If you participate in the Daily Steps challenge, the App reads step count data from your device's built-in motion sensor (pedometer). On Android, this requires the ACTIVITY_RECOGNITION permission. On iOS, step data is accessed via Apple's CoreMotion framework, which requires your authorisation when first prompted.

Step count data is stored on our servers and used solely to track your participation and progress in the Daily Steps challenge. Step data is treated as health and fitness data and is not shared with your employer in individually identifiable form, nor used for any purpose unrelated to your wellbeing programme.

4.6 Wellbeing Reports

Specialists or administrators authorised by your organisation may upload external wellbeing assessment reports or documents (such as body composition scans, fitness assessments, or general wellbeing screenings) to your profile. These are stored securely and made accessible to you through the App. The Platform stores and displays these documents but does not analyse, interpret, or act upon them.

4.7 Payment Data

If your organisation or you as a guest participant registers for a paid event through the Platform, payment is processed externally by Stripe via a secure Stripe-hosted checkout page. We do not collect, store, or have access to your payment card details. Stripe processes all payment information in accordance with their own privacy policy and PCI-DSS compliance standards. We receive only confirmation of payment status.

4.8 Device and Technical Data

Device type and operating system. Push notification token (for delivering reminders via Firebase Cloud Messaging, if you opt in). App version and session data. IP address and access timestamps (for security and fraud prevention).

4.9 Biometric Authentication Data

If you choose to enable biometric unlock (Face ID or fingerprint), this is handled entirely by your device operating system (Apple Face ID / Touch ID or Android biometric APIs). Biometric data is never transmitted to or stored by Well-B Align. It remains exclusively on your device.

4.10 Communications Data

Emails we send you (welcome emails, PIN reset emails, event confirmations) are delivered via Microsoft Graph (part of Microsoft 365). Your responses or communications with connect@wellbalign.ae.

4.11 App Permissions (Android)

The Well-B Align app requests the following permissions on Android devices. Each permission is used only for the stated purpose:

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5How We Use Your Data

We use your data for the following purposes:

We do not use your data for advertising, profiling for commercial purposes, or any purpose unrelated to your corporate wellbeing programme.

6What We Share and With Whom

6.1 Your Employer (Corporate Client)

Your organisation has access to aggregated and anonymised wellbeing data for the purposes of monitoring overall workforce wellbeing and programme effectiveness. Your individual assessment answers are not shared with your employer. Wellbeing scores are shared only at an overall company level.

6.2 Assigned Wellness Specialists

Wellness specialists assigned to your organisation's programme may access your individual assessment data, scores, consultation history, and wellbeing reports in order to provide you with appropriate wellbeing support.

6.3 HR Administrators

HR administrators designated by your organisation have access to company-level aggregated wellbeing data and overall programme metrics through the Well-B Align Dashboard. HR administrators do not have access to individual participant profiles, personal assessment answers, or individual scores. Only company-wide and anonymised data is visible at the HR level.

6.4 Technology Sub-Processors

Apple and Google receive only the information necessary for app distribution and do not process your wellbeing or personal data on our behalf.

6.5 Legal Requirements

We may disclose your data if required to do so by applicable law, regulation, court order, or government authority, or if we believe disclosure is necessary to protect the rights, property, or safety of Well-B Align, our clients, or others.

6.6 We Do Not Sell Your Data

We do not sell, rent, trade, or otherwise transfer your personal data to any third party for commercial purposes.

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7Data Storage and Security

7.1 Where Your Data Is Stored

All personal data and wellbeing data is stored on Microsoft Azure infrastructure located in the UAE North region (Dubai, United Arab Emirates). We have specifically chosen UAE-based data residency to support compliance with UAE data protection requirements.

Wellbeing reports and uploaded documents are stored in Microsoft Azure Blob Storage (private container, UAE North). Files are only accessible via time-limited, cryptographically signed URLs (SAS tokens) generated at the time of access — they are never publicly accessible.

7.2 Security Measures

7.3 Data Retention

Your data is retained for as long as your organisation maintains an active subscription with Well-B Align. If you delete your account through the app (Account → Delete Account), your personal identifiers are anonymised and your assessment history is removed within 30 days. Your push notification token is deleted immediately upon account deletion or when you disable notifications. Your organisation may request complete data deletion on termination of their contract with Well-B Align. Payment records are retained as required by applicable financial regulations.

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8Your Rights

Right to Access: You can view your own assessment data, scores, history, and reports directly within the App at any time.

Right to Correction: You can update your profile information (name, phone, department) within the App at any time.

Right to Deletion: You can delete your account directly within the App (Account → Delete Account), or click here to delete your account online — no app installation required. This anonymises your personal data and removes your assessment history. You may also contact us at connect@wellbalign.ae to request deletion.

Right to Object: You may opt out of push notifications at any time through the App settings (Account → Notification reminders) or your device system settings.

Right to Data Portability: You may request a copy of your personal data by contacting connect@wellbalign.ae.

Right to Withdraw Consent: Where processing is based on consent (such as push notifications or step tracking), you may withdraw consent at any time through the App settings or device settings, without affecting the lawfulness of prior processing.

To exercise any of these rights, contact us at connect@wellbalign.ae. We will respond within 30 days.

9UAE Data Protection Compliance

Well-B Align Integrative FZE operates in compliance with the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL) and its implementing regulations.

Key compliance measures include: data minimisation — we collect only what is necessary for the corporate wellbeing service; purpose limitation — data is used only for the purposes described in this Policy; storage limitation — data is not retained beyond what is necessary; data residency in UAE North (Microsoft Azure); participant rights are honoured as described in Section 8; contracts with sub-processors include appropriate data protection obligations.

10Children and Age Restrictions

The Well-B Align Platform is a corporate wellbeing service designed exclusively for working-age employees of Corporate Clients. We do not knowingly collect data from individuals under the age of 18. Access to the Platform requires a company-issued access code provided only by authorised Corporate Clients to their employees.

If you believe a person under 18 has accessed the Platform, please contact us immediately at connect@wellbalign.ae.

11Wellbeing and Health-Adjacent Data

The Platform collects self-reported wellbeing and lifestyle data through structured assessments across seven pillars: Physical, Mental, Emotional, Nutritional, Financial, Social, and Environmental wellbeing. It also collects daily step count data via your device pedometer (see Section 4.5). This data is health-adjacent in nature and is treated with a higher level of care.

Specifically:

Please note: Well-B Align is a general wellbeing and lifestyle platform, not a medical or healthcare service. The assessments, scores, and content on the Platform are for personal awareness and general wellness purposes only — they are not medical diagnoses, treatment recommendations, or professional health advice of any kind. Wellbeing reports uploaded by your organisation's specialists are external documents that Well-B Align stores and displays on your behalf; we do not analyse, interpret, or act upon them. If you have any health or medical concerns, please speak with a qualified healthcare professional.

12Push Notifications

If you opt in to push notifications, we will send you reminders related to your wellbeing programme (such as daily Momentum challenge reminders, step goal updates, and consultation confirmations). Push notifications are delivered using Firebase Cloud Messaging (FCM), a service provided by Google LLC.

When you enable push notifications, your device operating system generates a unique device push token. This token is stored by Well-B Align and shared with Firebase Cloud Messaging solely for the purpose of routing notifications to your device. Your push notification token is retained for as long as you have notifications enabled. It is deleted immediately when you disable notifications or delete your account.

We do not send marketing push notifications. All notifications are programme-related only.

You can withdraw consent and disable notifications at any time through the App settings (Account → Notification reminders) or your device system settings (iOS: Settings → Notifications → Well-B Align; Android: Settings → Apps → Well-B Align → Notifications).

13Third-Party Links

The Platform may contain links to third-party websites or services (such as online meeting links for consultations, or Stripe payment pages). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing any personal information.

14Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the Last Updated date at the top of this Policy and post the updated Policy at wellbalign.ae/privacy-policy/.

Your continued use of the Platform after any changes constitutes your acceptance of the updated Policy. If you do not agree with the updated Policy, you should discontinue use and contact connect@wellbalign.ae.

15Contact Us

Well-B Align Integrative FZE

Business Centre, Sharjah Publishing City Free Zone
Sharjah, United Arab Emirates

Email: connect@wellbalign.ae

Website: wellbalign.ae

We aim to respond to all privacy-related enquiries within 30 days.


Terms of Service

Last Updated: 14 July 2026  ·  Effective Date: 14 July 2026

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T1Acceptance of Terms

These Terms of Service ("Terms") govern your use of the Well-B Align mobile application (iOS and Android) and the associated web dashboard and services (collectively, the "Platform"), operated by Well-B Align Integrative FZE ("Well-B Align", "we", "us", or "our").

By tapping "Get Started", creating an account, or otherwise accessing the Platform, you confirm that you have read, understood, and agree to be bound by these Terms and our Privacy Policy above. If you do not agree, you must not use the Platform.

Your Corporate Client (employer or organisation) may have entered into a separate agreement with Well-B Align governing the provision of the Platform to your organisation. These Terms apply to you as an individual user in addition to any such agreement.

T2Who May Use the App

The Platform is available exclusively to:

The Platform is not open to the general public. If you no longer have a valid employment or contractual relationship with a Corporate Client, your access to the Platform may be suspended or terminated.

T3Licence to Use the App

Subject to your compliance with these Terms, Well-B Align grants you a limited, non-exclusive, non-transferable, revocable licence to download, install, and use the Well-B Align app on a device you own or control, solely for your participation in your employer's corporate wellness programme.

This licence does not include the right to:

The App is licensed, not sold, to you. Well-B Align retains all rights, title, and interest in the Platform and its content.

T4Your Account and Access Code

Access to the Platform requires a company-issued access code provided by your Corporate Client. You are responsible for keeping your account credentials (including your PIN) confidential. You must not share your access code or account credentials with any other person.

You are responsible for all activity that occurs under your account. If you believe your account has been compromised, you must notify us immediately at connect@wellbalign.ae.

You may delete your account at any time from within the App (Account → Delete Account). Upon deletion, your personal identifiers will be anonymised and your assessment history removed in accordance with our Privacy Policy.

T5Acceptable Use

You agree to use the Platform only for its intended purpose — participation in your employer's corporate wellness programme. You must not:

Breach of these acceptable use requirements may result in immediate suspension or termination of your account.

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T6Wellbeing Content — Not Medical Advice

The Platform provides corporate wellbeing tools and personalised wellness scores based on your self-reported information. All content, scores, insights, and recommendations provided through the Platform are for general informational and wellness purposes only.

Well-B Align is a general wellbeing and lifestyle platform, not a medical or healthcare service. Nothing on the Platform constitutes medical advice, diagnosis, prescription, or treatment of any kind. All content, scores, and insights are for general wellness and personal awareness purposes only. If you have any health concerns, please speak with a qualified healthcare professional. In an emergency, contact your local emergency services immediately.

Wellness specialists on the Platform provide general wellbeing support only. Any consultations or communications with wellness specialists through the Platform are for general wellbeing guidance and do not constitute a professional health or therapeutic relationship.

T7Payments and Events

Certain Well-B Circle events may be offered at a fee. Where payment is required, you will be directed to a secure, Stripe-hosted checkout page external to the App. Payment processing is handled entirely by Stripe and is subject to Stripe's own terms and privacy policy.

Well-B Align does not process, store, or have access to your payment card details. Fees for paid events are displayed clearly before you proceed to checkout. Refund and cancellation terms for paid events are communicated at the time of registration.

T8Intellectual Property

All content on the Platform — including but not limited to the Well-B Align app, the Well-B Align brand, wellbeing frameworks, assessment instruments, challenge content, text, graphics, icons, and software — is the property of Well-B Align Integrative FZE or its licensors and is protected by applicable intellectual property laws.

You retain ownership of any personal information and personal data you provide through the Platform. By submitting information through the Platform, you grant Well-B Align a limited licence to process that data as described in our Privacy Policy.

T9Service Availability

We aim to make the Platform available at all times, but we do not guarantee uninterrupted access. The Platform may be unavailable due to scheduled maintenance, unplanned outages, or events outside our control.

We reserve the right to modify, suspend, or discontinue any feature of the Platform at any time, with or without notice. We are not liable to you or your Corporate Client for any interruption or discontinuation of the Platform.

T10Account Suspension and Termination

We may suspend or terminate your access to the Platform immediately and without prior notice if:

Upon termination, your licence to use the App ends immediately. You may request deletion of your personal data as described in our Privacy Policy (Section 8).

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T11Disclaimer of Warranties

The Platform is provided on an "as is" and "as available" basis. To the fullest extent permitted by UAE law, Well-B Align expressly disclaims all warranties of any kind, whether express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, accuracy, and non-infringement.

We do not warrant that the Platform will be error-free, that defects will be corrected, or that the Platform or the servers that make it available are free of viruses or harmful components.

T12Limitation of Liability

To the fullest extent permitted by applicable UAE law, Well-B Align, its officers, directors, employees, and agents shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of data, loss of profits, or personal injury, arising out of or in connection with your use of the Platform.

In no event shall Well-B Align's total liability to you for all claims arising from your use of the Platform exceed the amount paid by your Corporate Client to Well-B Align in the three (3) months preceding the event giving rise to the claim, or AED 500, whichever is greater.

Nothing in these Terms limits or excludes any liability that cannot be limited or excluded under applicable UAE law.

T13Governing Law and Disputes

These Terms are governed by and construed in accordance with the laws of the United Arab Emirates, including applicable federal laws and the laws of the Sharjah Publishing City Free Zone.

Any dispute, controversy, or claim arising out of or in connection with these Terms, or the breach, termination, or invalidity thereof, shall first be referred to good-faith negotiation between the parties. If the dispute is not resolved within 30 days of written notice, it shall be submitted to the competent courts of Sharjah, United Arab Emirates, which shall have exclusive jurisdiction.

T14Changes to These Terms

We may update these Terms from time to time to reflect changes in our services, legal requirements, or other factors. When we make material changes, we will update the Last Updated date above and notify you through the App or by email.

Your continued use of the Platform after updated Terms are posted constitutes your acceptance of the revised Terms. If you do not agree with the updated Terms, you should stop using the Platform and contact connect@wellbalign.ae.

The current version of these Terms is always available at wellbalign.ae/privacy-policy/.

T15Contact for Terms Enquiries

Well-B Align Integrative FZE

Business Centre, Sharjah Publishing City Free Zone
Sharjah, United Arab Emirates

Email: connect@wellbalign.ae

Website: wellbalign.ae

We aim to respond to all Terms-related enquiries within 30 days.

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